Le Nqubomgomo Yobumfihlo ichaza ukuthi ulwazi lwakho lomuntu siqu luqoqwa, lusetshenziswe kanjani, futhi lwabelwane kanjani lapho uvakashela noma uthenga ku-www.trsproaudio.com.
ULWAZI LOMUNTU ESILUQOQAYO
Uma uvakashela iSayithi, siqoqa ngokuzenzakalela ulwazi oluthile mayelana nedivayisi yakho, okuhlanganisa ulwazi mayelana nesiphequluli sakho sewebhu, ikheli le-IP, indawo yesikhathi, namanye amakhukhi afakwe kudivayisi yakho. Ukwengeza, njengoba upheqa iSayithi, siqoqa ulwazi mayelana namakhasi ewebhu ngamanye noma imikhiqizo oyibukayo, ukuthi imaphi amawebhusayithi noma amagama osesho akubhekise kuSayithi, kanye nolwazi olumayelana nendlela osebenzisana ngayo neSayithi. Sibhekisela kulolu lwazi oluqoqwe ngokuzenzakalelayo njengokuthi "Ulwazi Lwedivayisi".
Siqoqa Ulwazi Lwedivayisi sisebenzisa ubuchwepheshe obulandelayo:
- “Amakhukhi” amafayela edatha abekwe kudivayisi noma kukhompuyutha yakho futhi ngokuvamile ahlanganisa isihlonzi esiyingqayizivele esingaziwa. Ukuze uthole ulwazi olwengeziwe mayelana namakhukhi, nokuthi uwakhubaza kanjani amakhukhi.
- "Amafayela okungena" alandelela izenzo ezenzeka kuSayithi, futhi aqoqe idatha ehlanganisa ikheli lakho le-IP, uhlobo lwesiphequluli, umnikezeli wesevisi ye-inthanethi, amakhasi abhekisela/okuphumayo, nezitembu zedethi/isikhathi.
- “Amabhikhoni ewebhu”, “amathegi”, kanye “namaphikseli” amafayela e-elekthronikhi asetshenziselwa ukurekhoda ulwazi olumayelana nendlela ophequlula ngayo iSayithi.
Ukwengeza lapho uthenga noma uzama ukuthenga ngeSayithi, siqoqa imininingwane ethile kuwe, okuhlanganisa igama lakho, ikheli lokukhokha, ikheli lokuthumela, imininingwane yokukhokha (okuhlanganisa nezinombolo zekhadi lesikweletu), ikheli le-imeyili, nenombolo yocingo. Sibiza lolu lwazi ngokuthi "Ulwazi Lwe-oda".
Uma sikhuluma "Ngolwazi Lomuntu Siqu" kule Nqubomgomo Yobumfihlo, sikhuluma kokubili Ngolwazi Lwedivayisi kanye Nolwazi Lwe-oda.
SILUSEBENZISA KANJANI ULWAZI LAKHO LOBUQU?
Sisebenzisa Ulwazi Lwe-oda esiluqoqa ngokuvamile ukuze sigcwalise noma imaphi ama-oda afakwe ngeSayithi (okuhlanganisa ukucubungula imininingwane yakho yokukhokha, ukuhlela ukuthunyelwa, kanye nokukunikeza ama-invoyisi kanye/noma iziqinisekiso ze-oda). Ukwengeza, sisebenzisa lolu lwazi lwe-oda ukuze:
- Xhumana nawe;
- Hlola ama-oda ethu ngengozi engaba khona noma ukukhwabanisa; futhi
- Uma kuhambisana nokuncamelayo owabelane ngakho, sikunikeze ulwazi noma ukukhangisa okuhlobene nemikhiqizo noma amasevisi ethu.
Sisebenzisa Ulwazi Lwedivayisi esiluqoqayo ukuze usisize sihlole ubungozi obungaba khona nokukhwabanisa (ikakhulukazi, ikheli lakho le-IP), futhi ngokuvamile ukuze sithuthukise futhi silungiselele Isayithi lethu (ngokwesibonelo, ngokwenza izibalo mayelana nendlela amakhasimende ethu aphequlula futhi axhumana ngayo nayo. iSayithi, kanye nokuhlola impumelelo yemikhankaso yethu yokumaketha nokukhangisa).
Okokugcina, singase futhi sabelane ngolwazi lwakho lomuntu siqu ukuze sithobelane nemithetho neziqondiso ezisebenzayo, ukuze siphendule incwadi yokubizelwa, incwadi egunyaza ukusesha noma esinye isicelo esisemthethweni solwazi esilutholayo, noma ukuvikela amalungelo ethu ngenye indlela.
UKUKHANGISA NGOKUZIPHATHA
Njengoba kuchazwe ngenhla, sisebenzisa Ulwazi Lwakho Lomuntu Siqu ukuze sikunikeze izikhangiso eziqondiswe kuwe noma ukuxhumana kokumaketha esikholelwa ukuthi kungase kube nesithakazelo kuwe. Ukuze uthole ulwazi olwengeziwe mayelana nendlela ukukhangisa okuhlosiwe okusebenza ngayo, ungavakashela ikhasi lezemfundo leNetwork Advertising Initiative (“NAI”) ku-http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.
UNGALANDELI
Sicela uqaphele ukuthi asiguquli ukuqoqwa kwedatha yeSayithi yethu futhi sisebenzisa izinqubo lapho sibona isignali ethi Ungalandeli esipheqululini sakho.
AMALUNGELO AKHO
Uma uyisakhamuzi saseYurophu, unelungelo lokufinyelela ulwazi lomuntu siqu esinalo ngawe futhi ucele ukuthi imininingwane yakho siqu ilungiswe, ibuyekezwe, noma isuswe. Uma ungathanda ukusebenzisa leli lungelo, sicela usithinte ngemininingwane yokuxhumana engezansi.
Ukwengeza, uma uyisakhamuzi saseYurophu siyaqaphela ukuthi sicubungula imininingwane yakho ukuze sigcwalise izinkontileka esingaba nazo nawe (isibonelo uma wenza i-oda ngeSayithi), noma ngenye indlela ukuze siphishekele izintshisekelo zethu zebhizinisi ezisemthethweni ezibalwe ngenhla. Ukwengeza, sicela uqaphele ukuthi ulwazi lwakho luzodluliselwa ngaphandle kwase-Europe, okuhlanganisa nase-Canada nase-United States.
UKUGCINWA KWEDATHA
Uma ufaka i-oda ngeSayithi, sizogcina imininingwane yakho yoku-oda kumarekhodi ethu ngaphandle kokuthi uze usicele ukuthi sisuse lolu lwazi.